Jupiter Productions recently completed a video introducing the newly-designed HPE Apollo 6000 Gen10 server. Working directly with the product marketing team from Hewlett Packard Enterprise, Jupiter tells the story from the perspective of the product designers and engineers. As the key contributors walk us through the evolution of this high performance computing solution, the HPE engineers’ passion for the customer and for innovative design comes through.
The video re-enacts quick “scenes” of collaborative engineering sessions while bold graphic text underscores key points about customer needs, the engineering effort, and results. The video met with great success as it premiered at HPE’s product launch and continues to serve as a key component of their product marketing campaign.